67% of teens are more likely to share music videos with their friends or on social media compared to other types.
60% of Americans ages 35-54 say they visit YouTube for music-related content at least 1X per week.
Music videos create another layer of expression from the artist. It creates a next level of engagement from fans worldwide. Working with a director who understands your art, creating a safe place for creative freedom and capture them visually is a mastery itself.
